MEGA

SEMA Show

The world's premier automotive specialty products trade event. SEMA brings 175,000 industry professionals to Las Vegas each November to see 3,000+ exhibiting companies showcase performance parts, accessories, and technology. It is the automotive aftermarket's biggest annual gathering — the place where trends are set, deals are made, and the next generation of custom vehicles is unveiled.

November 4–7, 2026
Las Vegas Convention Center
175K+ attendees

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3Nov

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4Nov

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5Nov

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About SEMA

The world's premier automotive specialty products trade event. SEMA brings 175,000 industry professionals to Las Vegas each November to see 3,000+ exhibiting companies showcase performance parts, accessories, and technology. It is the automotive aftermarket's biggest annual gathering — the place where trends are set, deals are made, and the next generation of custom vehicles is unveiled.

Insider Tips for SEMA

AAPEX runs the same week at The Venetian — a single trip covers both shows with one flight

SEMA Ignited on Friday night is open to the public — bring non-industry friends and family

The North and South Halls of LVCC are the main floors; the Central Hall is where the big OEM displays are

Parking at LVCC is $20/day — rideshare from the Strip is usually faster and similarly priced

Bring business cards — SEMA is one of the highest-density deal-making environments in the automotive industry

The custom vehicle builds are announced weeks before on SEMA's social — follow to know what to look for

Where to Eat

🍽️Best Friend (Park MGM)
🍽️Gordon Ramsay Pub & Grill
🍽️Guy Fieri's Vegas Kitchen

Shows to See That Week

Vegas runs 24/7. Make the most of your trip beyond the convention floor.

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Frequently Asked Questions

Is SEMA open to the public?
No. SEMA is trade-only. However, the SEMA Ignited outdoor show on the final Friday evening is open to the public.
What is the difference between SEMA and AAPEX?
SEMA focuses on specialty automotive products — performance, custom, and accessories. AAPEX (held simultaneously at Venetian Expo) covers the automotive service and repair aftermarket. Many industry professionals attend both.

⚠️ Hotel Surge Alert

SEMA week is one of the biggest hotel surges of the year — 175,000 attendees flood Vegas the first week of November.

💰 $300–$700/night on the Strip during SEMA week (vs. $80–$200 typical)

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Side Events & Networking

SEMA Ignited (Friday night public event — custom vehicles, live entertainment, open to all)
SEMA Battle of the Builders watch party
Manufacturer dinner events (by invitation)
AAPEX Show (runs simultaneously at The Venetian — separate registration, same audience)

Not listed on the official SEMA website

Attendance Trend

100K
2021
160K
2022
167K
2023
175K
2024
178K
2026

Also Happening in Vegas That Week

Vegas Golden Knights NHL season openerFormula 1 Las Vegas Grand Prix prep (some years overlap)Cirque du Soleil residenciesSEMA Ignited (public afterparty, Friday night — tickets available)

Plan your full trip — Vegas never stops.

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Fast Facts

Dates

November 4–7, 2026

Venue

Las Vegas Convention Center

3150 Paradise Rd, Las Vegas, NV 89109

Expected Attendance

175,000

Category

Automotive

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